Privacy Policy

Privacy Policy

Last updated: 15/09/2026

At The Funding Store, we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store and safeguard your personal information when you visit our website, apply for financial products, begin but do not complete an application, or interact with us in any way.

By using our website and services, you acknowledge the practices described in this policy.


1. Information We Collect

We may collect and process the following types of personal and business information:

  • Personal Identification Information – Full name, date of birth, address, contact number and email address.
  • Business Information – Company name, trading name, registration number, trading history, business type, address, website, financial records and bank details.
  • Financial Data – Turnover, income, expenses, credit history, funding requirements, loan applications and repayment information.
  • Application Information – The finance product selected, purpose of finance, required term, funding timescales and product-specific questions.
  • Partial Application Information – If you begin an application and pass page 2 but leave before submitting it, the information entered up to that point may be securely recorded and sent to The Funding Store Ltd as a partial application enquiry.
  • Technical Data – IP address, browser type, device information, operating system and cookies.
  • Communication Records – Emails, telephone calls and messages exchanged with our team.


2. How We Use Your Information

We use the information collected for the following purposes:

  • To process your finance application and connect you with suitable lenders and finance providers.
  • To review, understand and follow up on partial applications where an applicant has passed page 2 but left before submitting the form.
  • To communicate with you regarding applications, enquiries or support requests.
  • To improve our website, application process and services.
  • To maintain accurate business and application records.
  • To send marketing updates, newsletters and promotional offers where you have provided appropriate consent or where permitted by law.
  • To comply with legal, regulatory, accounting and security requirements.


3. Lawful Basis for Processing

We process personal information where this is necessary to respond to an enquiry, take steps at your request before entering into a potential agreement, assess a finance application, comply with legal and regulatory obligations, or pursue our legitimate interests in managing and following up genuine business finance enquiries.

Where an applicant begins an application and passes page 2, information entered before they leave may be treated as a partial enquiry. We may use this information to understand the enquiry and contact the relevant business regarding its potential funding requirements. A partial application is not treated as a completed finance application.

Where consent is required, we will request it separately and you may withdraw it at any time.


4. Partial Applications and Follow-Up Contact

If you pass page 2 of our application form and then leave without submitting it, the information entered may be securely sent to The Funding Store Ltd as a partial application enquiry.

We may use this information to understand the nature of the enquiry and contact the relevant business regarding its potential finance requirements. Follow-up contact may be made using contact details provided during the application or publicly available business contact information, such as a company switchboard number or business website.

Any follow-up telephone contact will be carried out in accordance with applicable data-protection and direct-marketing requirements. We will screen relevant numbers against applicable preference services, maintain internal do-not-contact records, identify ourselves clearly and respect any objection or request not to be contacted.


5. Sharing Your Information

We may share your personal information in the following circumstances:

  • With trusted third-party lenders and financial partners where necessary to process or assess your funding application.
  • With our authorised staff, representatives and account managers to review and follow up completed or partial finance enquiries.
  • With service providers who help us operate our website, hosting, email, CRM, security and communication systems.
  • If required by law enforcement, courts, regulators or other public authorities.
  • In the event of a business merger, acquisition or sale, where personal information may be transferred to the relevant entity.


We never sell your personal data to third parties for marketing purposes.


6. Data Security

We take the protection of your personal data seriously. Our website and systems use appropriate technical and organisational measures, including encryption, access controls, firewalls and secure servers, to help safeguard your information.

Access to personal information is limited to authorised staff, representatives, lenders and service providers who require it for legitimate business purposes and are subject to appropriate confidentiality obligations.


7. Data Retention

We retain completed and partial application information only for as long as reasonably necessary for the purpose for which it was collected, including responding to enquiries, considering finance options, maintaining appropriate business records and meeting legal and regulatory obligations.

Partial application information will normally be retained for no longer than 12 months unless a longer period is necessary because of an ongoing enquiry, legal obligation, regulatory requirement or dispute.

Once information is no longer required, it will be securely deleted or anonymised.


8. Your Rights

You have the following rights under applicable data-protection laws:

  • Right of access – Request a copy of the personal data we hold about you.
  • Right to rectification – Request correction of inaccurate or incomplete information.
  • Right to erasure – Request deletion of your personal data, subject to legal and regulatory requirements.
  • Right to restrict processing – Request that we limit how your information is used in certain circumstances.
  • Right to data portability – Request your information in a structured, commonly used electronic format where applicable.
  • Right to object – Object to processing based on legitimate interests or object to direct marketing.
  • Right to withdraw consent – Withdraw consent where processing is based on consent.


To exercise your rights, please contact us using the details below. You also have the right to complain to the Information Commissioner’s Office.


9. Cookies Policy

Our website uses cookies and similar technologies to improve user experience, maintain website functionality, understand website performance and support advertising activity. You can manage or disable cookies through your browser settings. Some website features may not function correctly if cookies are disabled.


10. Third-Party Links

Our website may contain links to external websites. We are not responsible for the privacy practices, content or security of third-party websites. We encourage you to review their privacy policies before providing personal information.


11. Automated Decision-Making

We do not make solely automated decisions about your finance application that produce legal or similarly significant effects. Lenders and finance providers may carry out their own assessment and decision-making processes under their own privacy policies and terms.


12. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your data rights, please contact us at:

The Funding Store
Email: info@thefundingstore.co.uk
Phone: 01908 880420
Address: Milton Keynes Business Centre, Business Centre, Foxhunter Drive, Milton Keynes, MK14 6GD

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